New research which examined how organisations are evolving from a traditional office environment to a digital workplace reveals that gaining competitive advantage and improving business process are among the top goals of their digital transformation strategy. This is according to 40% of 800 organisations in 15 countries on five continents that were interviewed for Dimension Data’s Digital Workplace Report: Transforming Your Business.
Another insight in the Report is that digital transformation is not just about adopting the technologies of the past: 62% of research participants expect to have technology such as virtual advisors in their organisations within the next two years. In addition, 58% expect to start actively investing in technology that powers virtual advisors in the next two years.
“In a new Digital Transformation in the Workplace report published by Dimension Data last month, the research revealed that countries in the GCC and the Middle East are rapidly divesting from oil driven economies into digital, smart, mobile, and data enabled services driven economies. Migrating their workforces into transformative work environments is critical to ensure success in this journey,” says Mechelle Buys Du Plessis, Managing Director, Dimension Data, Middle East.
“Organisations have grown their use of analytics to understand how these technologies impact their business performance: 64% use analytics to improve their customer services, and 58% use analytics to benchmark their workplace technologies” says Krista Brown, Dimension Data’s Group End-user Computing SVP.
Robert Allman, Group Senior VP, Customer Experience and Collaboration believes that mobility is pivotal to a digital workplace. “Business leaders and CIOs are switched on to the importance of mobility in the digital workplace, with an even mix of companies supporting company-provided and employee-owned devices in the work environment.”