The new Future-Proof Storage Loyalty Program by Dell EMC offers three-year satisfaction guarantee along with customer benefits such as all-inclusive software, hardware investment protection, storage efficiency guarantees, worry-free data migrations and free Virtustream Storage Cloud. This new offering will provide partners with a considerable advantage in meeting the needs of customers looking for future-proofed storage technologies to enhance and grow their business.
Additionally, Dell EMC’s expansion of its midrange storage portfolio with two new SC All-Flash data storage arrays, along with key software updates to Dell EMC Unity designed to boost efficiency and cost savings for mixed block and file workloads, provides customers with an even greater value proposition when transforming their IT infrastructure to meet the requirements of today’s market.
The new Dell EMC Future-Proof Storage Loyalty program offers customers guarantees and value through the lifetime of their arrays. Unlike other vendor programs that offer fewer benefits and short-term promises, the Future-Proof Storage Loyalty Program provides robust guarantees, money-saving benefits and investment protection for new Dell EMC Unity and SC Series product purchases.
Through the Storage Loyalty Program, Dell EMC provides partners with strong competitive differentiation within the channel, along with a solution that can facilitate shorter sales cycles and strengthen relationships with customers. In addition, offerings such as the Never-Worry Data Migration represent significant opportunities to promote services and drive increased margins.
“In addition to providing a strong competitive advantage, the Future-Proof Storage Loyalty program will help Dell EMC partners strengthen their relationships with their customers,” said Michael Collins, Senior VP, Channel EMEA, Dell EMC.
“To help our customers with data center modernisation, we’re delivering innovative features and performance in the new SC All-Flash and also boosting the efficiency and utility of Dell EMC Unity in the latest Unity OS software update,” said Jeff Boudreau, President, Storage Platforms, Dell EMC.