Sitecore has announced the availability of its digital experience solutions via Sitecore Managed Cloud services from the Microsoft Middle East Cloud regions in the UAE. Sitecore customers in the region can now tap into the power of cloud computing and deploy Sitecore Experience Platform and Sitecore Experience Commerce without the complexity of managing infrastructure and application stacks themselves. Public and private-sector organisations across the Middle East are rapidly shifting customer, employee, and citizen services from in-person and manual processes to more flexible and efficient cloud-based platforms.
Sitecore’s Managed Cloud offering delivers customers flexibility and helps optimise budgets for businesses, providing access to infrastructure resources whenever and wherever they are needed. Sitecore’s offerings and presence in the UAE include local support for Sitecore Experience Platform, which reduces the complexity of delivering personalised customer experiences across any channel, at every stage of the customer journey. Sitecore XP combines omnichannel content delivery, customer intelligence, AI-driven analytics and personalisation, and marketing automation tools to enable marketers to create highly relevant digital experiences that nurture customers before, during, and after a transaction. These capabilities can also be augmented with Sitecore Experience Commerce.
In addition, Sitecore XP is seamlessly integrated with Sitecore Content Hub, a SaaS-delivered platform that supports content strategy, planning, creation, collaboration, and management. Combined, Sitecore offers the industry’s most versatile digital experience platform, giving marketers the power to break down silos and optimise the creation and delivery of personalised experiences that build loyal, lifetime customer relationships.
“The UAE is an incredibly important market for Sitecore, and offering our Digital Experience Solutions locally is a critical step in providing reliable and flexible solutions for our customers here,” said Steve Tzikakis, CEO, Sitecore. “We are already seeing strong interest in the multitude of benefits this new offering will quickly bring customers with the support of our strong partnership with Microsoft.”