Canon Middle East (CME) hosted its regional partners, where they witnessed the latest innovative imaging products and solutions that are to transform and support the growth of their businesses in a fast-paced, technologically-enabled future. Held in Dubai over two days, the Annual Partner Conference aimed at further cementing Canon’s role as a partner of choice for organizations within the evolving world of business.
The conference engulfed a “Be future ready” theme. In line with promoting Open communication, New possibilities and Extended horizons (ONE), the conference featured an exhibition-like flow which demonstrated the full Canon Eco system range for consumers and businesses alike. Thus, allowing its partners to experience Canon’s journey throughout its decades long history and encounter the progression and projection of how technologies can be used in the future.
Anurag Agrawal, Managing Director of CME, said: “The Annual Partner Conference is a flagship event for CME, and this year we are also celebrating Canon’s 80th year of operation and Canon Europe’s 60th year anniversary. We embarked on this journey to not only showcase our achievements, but to also focus on what we can offer businesses and consumers in the decades to come. We are looking to the future as it eminently approaches and we want to equip our partners with the best possible agile and seamless solutions that deliver maximum efficiency levels, increase productivity and enhance their competitive advantage.”
The Partner Conference exhibition also combined several elements that brought Canon’s story of the past and future to life. Emphasising the importance of standing out from the rest of the competition, Canon’s range of business solutions embodied an “Evolve-Inspire-Improve” ecosystem which was accompanied by the live demonstration of 5 value propositions “Differentiate, Transform, Accelerate, Simplify and Evolve”. All of which would trigger higher efficiency levels, growth rates, and profitability levels; ultimately allowing the partners to witness hands-on what Canon is all about; innovation.
At the Conference, Agrawal also highlighted the path-breaking initiatives taken by Canon in 2017 which included opening the first Innovation Centre in the region, serving as a live showroom for businesses to view and test Canon’s products and solutions first hand. In addition, Canon hosted the second ‘Frontiers of Innovation Forum’ in partnership with MEED earlier this year. The forum provided a platform for driving innovation, sharing ideas, and gaining insights and experiences between the public and private sectors to generate solutions for the future of industries and societies.