Building on recent investments that have driven its momentum in the Middle East, Kissflow has further strengthened its regional presence by appointing Rahul Bhageeradhan as its Global Director, Digital Architecture to support Low-code or No-code customers.
In this newly created position, which represents the evolution of the company’s pre-sales strategy, Bhageeradhan will look to establish and grow Kissflow’s team of digital architects who will engage with customers to identify business process gaps, and address these by creating seamless employee and customer workflows using the company’s Low-code and No-code platform.
Based on these in-depth customer engagements, Bhageeradhan will also work closely with the company’s product development team to ensure relevant and impactful features and functionalities are incorporated into Kissflow’s solutions portfolio.
“The Middle East offers the perfect environment to understand exactly where organisations can infuse maximum value into the customer and employee engagement lifecycle. In their quest to utilise market leading technologies, organisations have invested into a unique blend of best-of-breed technologies and internally developed applications. Kissflow’s solutions help bridge the gaps between these discrete systems, thereby augmenting their capabilities and driving business outcomes while simplifying operations,” he said.
Kissflow has outlined clear plans to have 90% of its business in the Middle East driven by the channel within the next two years. Enabling and empowering Kissflow’s partners will therefore be among Bhageeradhan’s key responsibilities.
“We are especially keen to help our channel develop vertical specific skill sets. This will allow them to leverage our Low-code and No-code platform to create highly customised applications that effectively address the unique business requirements of banking, retail, real-estate, HR and other segments,” he said. In line with this, Bhageeradhan and his team are set to soon introduce different enablement tracks to train and empower the partner ecosystem.
Bhageeradhan brings with him close to 16 years of experience in technical sales for digital transformation, focused predominantly on Low-code and No-code platforms. Prior to joining Kissflow, he has held senior leadership positions at Outsystems and Kony Inc. in the Middle East.